PHOTOS: Mac Summer Blast 2016

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MAC Annual Holiday Party 2017

The MAC Annual Holiday Party is almost here – tickets available now!

Thu Dec07 – 4 to 8P – IO At The Godfrey

$95 Members – $105 Non Members – $115 At The Door

Don’t forget to purchase your discounted 2018 membership with your ticket!

And please bring a new, unwrapped toy – to benefit the Lions Club of Chicago!

PHOTOS: MAC Holiday Party 2017

DIGITAL PROGRAM DIRECTOR – iHeartMedia Stations – Chicago, IL

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DIGITAL PROGRAM DIRECTOR – iHeartMedia Stations – Chicago, IL – Click Here To Apply

Job Summary: Oversees online content activities for assigned area.

Responsibilities:

  • Oversees the planning, development and acquisition of content for online sites, a discrete portion of online sites, or an assigned market segment.
  • Creates, enhances, and sets the direction and tone of online content.
  • Identifies additional markets.
  • Creates measurable demand generation campaigns that drive traffic to iHeartMedia’s websites.
  • Owns all aspects of demand generation, acquisition and online marketing, including landing pages, advertising (display, re targeting, mobile, in-app and other advertising); ensures quality.
  • Collaborates with Marketing, Operations, Sales, support and senior management team members to shape goals, strategies and tactics.
  • Devises unique, creative ideas for new features, content and enhancements that advance objectives and strategic plan.
  • Evaluates, selects and manages outside vendors as appropriate, including direct marketing agencies, email providers, list brokers, etc.

Qualifications:

  • Proficient in Microsoft Office suite, social networking platforms, Google Analytics, Hubspot and Salesforce or similar tools
  • Ability to learn news systems quickly
  • Highly proficient in digital content including websites, social media, blogs and mobile/tablet applications, video, etc.
  • Experience with serving and supporting a sales team
  • Demonstrated excellence in demand generation marketing
  • Excellent oral and written communication skills; proven writing, editing, proofreading and copywriting skills
  • Excellent project management skills; strong attention to detail, and high work standards
  • Ability to work independently and collaboratively with a matrixed team

Work Experience:

  • 5-8 years of work experience in Marketing
  • Samples of demand generation marketing and/or online sites
  • Media experience preferred

Education: Bachelor’s Degree, preferably in Marketing, Journalism or Communications

Location: Chicago, IL, 233 N Michigan Avenue, Suite 2800, 60601

Position Type: Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

STRATEGY MANAGER – iHeartMedia Stations – Chicago, IL

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STRATEGY MANAGER – iHeartMedia Stations – Chicago, IL – Click Here To Apply

Job Summary: The Strategy Manager will have the opportunity to think strategically and develop key processes, procedures and communications that facilitate operational planning and execution. This position requires extensive cross-group coordination at all levels, excellent communication skills, compelling presentations and comprehensive business review materials that span all the various functions. The position will participate in overall strategy discussions and facilitate business execution.

Responsibilities:

  • Conduct research, analyze and interpret information, problems and proposals to ensure objective and complete information is provided for decision making
  • Lead cross-functional organizational planning activities to move forward the vision, strategic and operational plans. Provide oversight and guidance to projects critical to the division, including maintaining relationships with key partners
  • Oversee and manage a wide variety of highly prioritized projects, as well as complete ad-hoc projects and requests
  • Participate in strategic business meetings and conference calls
  • Create executive communications and presentations for a number of internal and external forums
  • Provide information and advice in regards to key strategic issues, and is accountable for implementing decisions made by the Division President
  • Provide organizational support and ensure action items, deadlines, and deliverables are completed
  • Innovative, analytical thinker with demonstrated ability to perform root cause analysis, prepare and implement action plans, and lead improvement initiatives

Qualifications:

  • Strong project management experience
  • Superior organizational and project/time management skills
  • Must have media industry experience; and marketing experience
  • Strong visionary with proven leadership qualities and an entrepreneurial mindset
  • Demonstrated business acumen; ability to understand and apply key financial, and operational drivers affecting business
  • Ability to facilitate alignment of cross-functional objectives.
  • Excellent interpersonal skills and a collaborative management style
  • Demonstrated ability to problem solve and resolve conflict

Education: Bachelors Degree preferred

Location: Chicago, IL, 233 N. Michigan Avenue, Suite 2800, 60601

Position Type: Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Save The Date! 2015 MAC Educational Seminar 11.12.15

2015 Chicago Media Advertising Club Educational Seminar

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Thursday, November 12, 2015 / 3-5:00 PM
The Gleacher Center – 6th Floor
University of Chicago
450 North Cityfront Center Plaza Drive
Chicago, Illinois

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On behalf of the 2015 Media Advertising Club of Chicago, we would like to  invite you to join us for our 2015 educational seminar.  The goal of this event is to educate 300 Chicago local media professionals on the services both research companies provide to the Chicago media market.
Each company will be given a thirty-minute presentation window to present each research companies methodology in regards to measuring media in the Chicago DMA.  The discussion will include Television, Cable,  Radio and Digital media research offerings.  Each company will also share with us any new research or tools that are available from each company.  After the presentations, there will be Q&A for both research companies.

Seminar will be moderated by Phil Rosenthal, Chicago Tribune columnist.

  • The event / space is limited to 300 seats
  • The event is FREE for all MAC Dues Paying Members
  • (Note: If you are un-sure if you are a CURRENT MAC member, please email info@themacchicago.com to confirm.)
  • Non-MAC Member tickets are $15
  • Post Cash Bar Business Networking cocktails will take place at Howells & Hood 435 N. Michigan Avenue
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PHOTOS: MAC Gutter Bowl 2016

PHOTOS: MAC Open 2016

PHOTOS: Cinco de Mayo 2015

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PHOTOS: MAC Chicago Sports Luncheon 10.16.14

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